What’s Our Story?

PRMedia is a British Columbia-based public relations consultancy providing support to public and private sector clients in the primary practice areas of communications strategy, media and issues management, crisis communications and stakeholder engagement.

By retaining a group of consulting associates with practice-area expertise, we offer the flexibility and cost-effectiveness to meet your public relations needs on an as-needed basis.

PRMedia also offers national reach and a comprehensive service offering for its clients via company president Cam McAlpine’s relationship with Earnscliffe Strategy Group, a leading national government relations and communications firm.


CPRS-logoAs a company we commit to representing our clients according to the highest professional and ethical standards. President Cam McAlpine, along with consulting associates Kevin Brown and Jan Enns, are members of the Canadian Public Relations Society. Cam McAlpine all serves as a Director on the CPRS National Board. PRMedia conducts all business in accordance with the CPRS Code of Ethics.



Who We Are

Cam McAlpine is an Accredited Public Relations (APR) professional with an extensive background in the media industry complemented by broad public communications experience at all three levels of government as well as in the private sector. Cam is a trusted adviser to executive and senior management throughout British Columbia in both the public and private sectors, with specific expertise in strategic communications planning, issues management, crisis communications, stakeholder engagement and community relations.

He is the recipient of the Award of Excellence in Communications Management from the Canadian Public Relations Society (CPRS). He has operated PRMedia full time since March 2004. He also represents Earnscliffe Strategy Group from its BC office as a senior associate, and he is a Director on the National Board of the CPRS.


Sara Grady is a professional writer and editor with expertise in persuasive, academic and technical writing. Over the past 20 years she has worked with a diverse range of entrepreneurial organizations, both large and small, in sectors such as forestry, oil and gas, manufacturing, human resources and healthcare. She is able to gather and synthesize information quickly and effectively, and puts a high premium on clarity, brevity, and respect for deadlines.

She holds a degree in Communications from Simon Fraser University and is a perennial student of the English language.


Joanna Hamilton

Joanna Hamilton

Design Consultant

British born and bred, Joanna moved to Canada in 2007 and never looked back. She graduated from the University of Teesside in the UK with a BA Hons in Design and Marketing and has ten years of experience in the industry. Jo has a passion for branding and favours a strategic approach to all design tasks. From website design and sales collateral to intensive identity and creative platform/campaign development, Jo brings creativity, cohesion and character to all that she produces.

Consulting Associates

Discovery Research is a full service market research and public opinion polling firm offering clients cost effective research and data collection. Cale Lewis has been a Research Consultant since 1996 and has managed over 400 projects since starting Discovery Research in 2001.


Jan Enns is a communications specialist who brings more than 20 years leadership and experience to her work with local governments and public agencies. Jan Enns Communications provides strategic direction and training for local governments and other public-sector organizations. Putting her expertise into action, Jan has raised awareness and public participation through a variety of innovative and interactive programs.


Kevin Brown APR, FCPRS

Kevin Brown APR, FCPRS

Kevin Brown Communications

Kevin Brown brings 32 years of media and public relations experience primarily in Northern British Columbia to work for his clients. Kevin uses transparent, two-way communications as a platform on which to build good working relationships which can result in excellent reputations for companies, communities, institutions and individuals. Kevin assists his clients with everything from crisis communications to strategic communications planning and implementation.

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